Mental Health App
" Your Health, Your Story. "
Tools used: Miro, Figma, Indesign, Photoshop, Illustrator
Project Duration
4 Weeks- August, 2023
Platform
Android
My Role
UX/UI Designer, UX Researcher, Problem Solving, Wire framing, Usability Testing, Visual Design.
Project Goal
A program that combines various materials: video, music, meditation and articles as well as online consultations of psychologists. To help Millennials & Gen-Z to talk their feelings out and use features that can help them improve their mental health.
User Goal
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Prioritize and manage mental health and hygiene in general.
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Gain knowledge about your own problems and learn how to deal with them.
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Reduce the number of triggers and things in your life that don't contribute to your mental health.
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Become more comfortable with sharing your own feelings.
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Learn how to overcome self-doubt and negative thinking.
Business Goal
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Allow people to better manage their mental health and well-being.
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Encourage people to be proactive about their mental health.
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Regardless of age or gender identity, appeal to a wide range of people.
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Assist in changing societal perceptions of mental health and hygiene.
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Become known as a low-cost, high-impact mental wellness solution.
Before starting the research,
I started with interviewing the stakeholders
What are the main goals and objectives for implementing a mental health care app?
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Personal mental health support : prioritize access to immediate mental health support and resources for the stakeholder to address their own mental health needs.
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Balance Self-Care and work
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Provide Educational Resource
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Privacy and Security: prioritize user privacy and confidentiality.
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User Engagement: Encourage consistent usage of the app by providing engaging content, features, and incentives to keep users motivated.
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24/7 Support
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Community Building
Is this app created for domestic or international use?
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The app is only available in English so far but can be downloaded internationally.
Who are the targeted audience for this application?
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People who may not have a diagnosed mental health condition but are interested in maintaining and improving their mental well-being and emotional resilience.
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People who are experiencing various mental health issues, such as anxiety, depression, stress, bipolar disorder, eating disorders and more.
What expectations do you have through this product?
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Improved Mental Health Outcomes
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High user engagement and adoption rates.
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Successful collaborations with mental health professionals, organizations and stakeholders to enhance the app’s effectiveness.
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Ensure the user data privacy and safety.
Research
Online Research
(Secondary Research) - Mental Health Issue in Society
Data from Clubhouse International
According to 2023 mental health data, about 13% of the global population grapples with mental health and substance use issues. Given the added stress and changes from the COVID-19 pandemic and global economy recession, this percentage might increase.
Challenges
Despite progress in some countries, individuals with mental health issues often endure human rights abuses, discrimination, and persistent stigma.
Effective treatment coverage remains distressingly low.
Potential Users
A KFF Health Tracking Poll from March 2022 also found that with 90% of U.S. adults believing that the country is facing a mental health crisis.
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High school students aged 12-17. Students in this age group might face stress to achieve high scores to progress in their education.
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Final year graduate students/passed out students, aged 18-24, preparing for campus placement/Jobs. Students in this phase often feel anxious about securing good job position and may experience peer pressure.
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Female adults aged 25-40. Individuals in this category often face intense work pressure, juggle family responsibilities and may face health issues.
Research & Analysis
Share of High School Students with Persistent Feelings of Hopelessness and Sadness, Before and During the Pandemic, by Sex
Share of Adults Reporting Symptoms of Anxiety and/or Depressive Disorder, February 2023
Quantitative User Research
I conducted a broad survey among 40 participants to derive statistical insights and make data-driven decisions. By quantifying user experiences, I can identify trends and measure performance metrics.
17-27 years
What kind of mental health support would you like to receive?
What stresses you the most?
Have you been experiencing any of these emotions?
If you are feeling overwhelmed, stressed out or depressed with whom do you share?
What are the features you expecting in mental health care app?
What age group do you belong to?
27-40 years
40-55 years
Above 55 years
Family Issues
School / Colleges / Work Life
Relationship Issues
Friends
Financial Stress
Loneliness
Work Related Stress
Social Anxiety
Books
Class on Yoga / Meditation
psychiatrist Consultancy or counselling Sections
Information & Awareness on Self health Practices
Video Awareness
Self-Assessment
Consultance
E-Book Tips
Friends
None
Family
Empathy Map
I want to use qualitative research to gather in-depth insights and understanding individuals experiences, perspectives, behaviors and social interaction.
By making an empathy map, we were able to visualize and understand our user’s responses, behaviors and cognitive function, giving us a sneak of the user’s exact emotions/feelings when facing the problem.
What do the user feel, think, do or say to help cope with mental health issue?
Pain Points
The Millennials and Gen Z were too afraid to share their feelings and weren’t able to find and get any kind of solution to problems that are worsening their mental health condition.
Stress or depression at work due to workload.
Other people being judgmental.
They don’t know how to measure their progress.
Sleep problems due to stress and anxiety.
Reluctant to open up, emotionally with other people, even with friends.
Insights
Help users recognize their own problems, find the right cure.
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Help users release their emotions, open up more to the world around.
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Helping users control and balance work and life.
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Help users build good habits.
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To provide more options besides "expensive therapy".
Define
User Persona
When I was creating a user person I relied on demographic analytic information, answers from the survey and reviews of similar applications.
Two types of users.
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introverted and want to do a self care from indirect process
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extroverted and willing to share thought through one to one conversation.
Affinity Mapping
All of our insights from primary and secondary research were consolidated together in order to create a list of primary, secondary and tertiary features using the Affinity Mapping technique for our users
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What would our users primarily need from our app and to what extent?
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How do they manage/cope with the problem at hand?
Competitive Analysis
Solutions
Direct
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Personalized Solutions (Self-Assessment, Psychiatrist Treatment)
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ChatBot and one to one interaction system
(Chatting, Counseling session, appointment)
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Community intended for useful discussions (Blogs)
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Mood Tracker/chart
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Daily Goals (Affirmations, check in based on subscription)
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Notifications and bookings (Online / Offline)
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Multi-Lingual Feature
Indirect
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General mental health awareness (Quotes/ videos/ motivational talks)
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Mindfulness and meditation exercises (Yoga videos, Podcasts)
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Journal
Maybe
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Event booking (mental health awareness, yoga, mindfulness, and meditation sessions)
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Individual mentor system